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改革开放以来,中国电视剧行业逐渐出现产业经营要素,民营电视剧制作业适应时代发展应运而生。民营电视剧制作主体从20世纪80年代萌芽起始,经过90年代的限制性发展,至2003年正式获得市场主体资格进入繁荣发展阶段。2009年以后,随着视听新媒体的快速崛起,民营电视剧制作业格局发生深刻变化,与互联网深度融合。本文通过全面梳理民营电视剧制作业的历史嬗变与主要特征,以期为其未来发展路径提供历史借鉴。
Since the reform and opening up, China’s TV drama industry has gradually emerged elements of industrial operations, private TV drama production to adapt to the development of the times came into being. The main body of the production of private TV dramas started from the germination of the 1980s and after the restrictive development of the 1990s, it officially entered the market in 2003 and entered the stage of prosperity and development. After 2009, with the rapid rise of new audio-visual media, the pattern of private television drama industry has undergone profound changes and has deeply integrated with the Internet. This paper systematically sorts out the historical evolution and main characteristics of the private television drama production in order to provide historical reference for its future development path.