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我国职业体育俱乐部与国外同行相比差距较大,融资能力是制约其发展的最主要因素。采用文献资料法、逻辑分析法等研究方法,以2008年北京奥运会为契机,针对奥运经济在我国飞速发展的客观现实,从三个方面深入探讨了2008年北京奥运对我国职业体育俱乐部融资的积极影响,并针对我国国情就如何抓住奥运商机,加快我国职业体育俱乐部融资的发展提出了应对措施。
Compared with foreign counterparts, the professional sports clubs in our country have a big gap compared with foreign counterparts. The financing ability is the most important factor to restrict their development. By means of literature review, logical analysis and other research methods, taking the 2008 Beijing Olympic Games as an opportunity, in view of the objective reality of the rapid development of the Olympic economy in our country, this paper discusses in depth the positive impacts of the 2008 Beijing Olympic Games on the financing of the professional sports clubs in our country from three aspects Influence, and in response to China's national conditions on how to seize the Olympic business opportunities and accelerate the development of the financing of professional sports clubs put forward countermeasures.