地方党报要成功转型为新型主流媒体,与新兴媒体的融合十分重要。但也不能忽视通过内容、版面和活动等重建与受众的联系,这需要相应的机制和人力做保障。近年来,《长江日报》着力在这五个方面做了诸多有益工作,他们有何好方法? Local party newspaper to successfully transition to a new type of mainstream media, integration with emerging media is very important. However, we can not ignore the reconstruction of the audience through the content, layout and activities, which need the appropriate mechanisms and human beings to protect. In recent years, the “Yangtze River Daily” focused on doing a lot of useful work in these five areas, what are the best ways?