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2014年,被称为“媒体融合元年”。媒体融合,对于新媒体来说,也许只是怎样更好地站上“互联网+”的风口,获取更多发展机会和能量。而对于传统媒体来说,则有着浓重的危机意识,有着迎接从未有过的变局、在自身变革的过程中浴火重生的意味,而且是只能成功不能失败的背水一战。对于党报来说,任务尤为紧迫。在媒介生态悄然巨变的背景下,党报该向何处去?如何使报道更为契合媒体融合的大势、适应新媒体崛起
In 2014, it was called “the first year of media convergence.” Media integration, for the new media, perhaps just how to better stand on the “Internet +” outlet for more development opportunities and energy. For the traditional media, however, it has a strong sense of crisis. It welcomes the unprecedented changes that have taken its course in its own course of reform, and it is the first fight that can only succeed if it fails. For the party newspaper, the task is particularly urgent. In the context of quietly changing media ecology, where should the party newspaper go? How to make media reports more fit the general trend of convergence to adapt to the rise of new media