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公共危机的处理是对政府行政系统在管理社会事务能力方面的综合考量,对政府的形象有很大的影响。本文在分析公共危机和政府形象关系的基础上,提出了如何在公共危机中塑造政府形象的措施建议。
The handling of the public crisis is a comprehensive consideration of the government administrative system’s ability to manage social affairs and has a great impact on the image of the government. Based on the analysis of the relationship between the public crisis and the government image, this paper puts forward the measures to make the government image in the public crisis.