论文部分内容阅读
在社交媒体上设计一场对话应该怎么做呢?首先,你必须将在一场对话中发挥作用的书面语言和可视语言谙熟于心。所有的设计都有三个支柱:形式、功能和意图。形式通过你植入语言的个性和可视语言的风格来实现。功能是指打算传递给受众的信息。意图则明确了你发起这场对话的原因。请注意:销售某些东西并不是启动一场对话的良好意图。设计一场对话时,正确的做法是细致周到地考虑信息接收人的感受。1.社会意识和情感意识。如果管理失当,社交媒体就会呈现出数十亿微型大炮齐发的乱局。如果社交媒体
What to do when designing a conversation on social media? First, you must be familiar with the written and visual language that plays a role in a conversation. All designs have three pillars: form, function and intent. The form is implemented through the personality and language of your implanted language. Functionality is the message intended for delivery to the audience. The intentions clarify why you initiated the conversation. Please note: selling something is not a good idea to start a conversation. When designing a conversation, the right approach is to think carefully about the feelings of the recipient of the information. 1. Social and emotional awareness. If mismanaged, social media will show the mess of billions of miniature artillery. If social media