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随着现代社会的快速进步和科技的高速发展,使得传播方式和视觉技术飞速更新,同时也促进了更多的视觉体验不断涌现。全社会逐渐进入充斥着各种视觉影像的“读图时代”。读图时代改变了人们了解世界的方式,使得视觉化思维开始成为主要趋势。本文拟从艺术设计专业学生视觉素养的现状出发,在分析视觉素养的重要性基础上,提出了培养艺术设计专业学生视觉素养的具体策略。
With the rapid progress of modern society and the rapid development of science and technology, the modes of communication and visual technology are rapidly updated. At the same time, more and more visual experiences are promoted. The whole society is gradually entering a “picture-reading era” filled with various visual images. The era of graphic interpretation has changed the way people understand the world, making visual thinking a major trend. Based on the current situation of visual literacy of art design majors, based on the analysis of the importance of visual literacy, this paper proposes a specific strategy of cultivating visual literacy of art design majors.