在中国汽车市场上,上海有着举足轻重的地位,而在上海的土地上,永达集团已经连续六年雄踞“上海市著名汽车销售企业”榜首。一直以永达发展轨迹为“模特”对中国汽车服务行业进行系统研究的同济大学汽车营销学院的一位教授感言,近年来,在汽车前市场向后市场转移、销售向销售和售后服务并重转型、产品竞争向产品和服务竞争深化的大背景下,永达以对厂家提供的“心动”产品展开“动心”服务;从引起消费者关注到全力关注消费 Shanghai has a pivotal position in the automotive market in China. In the land of Shanghai, Yongda Group has topped the list of “Top Automobile Sales Enterprises in Shanghai” for six consecutive years. In a word, a professor from Tongji University Automotive Marketing Institute, who systematically studied the Chinese automotive service industry, has always taken the development track of “Yongda” as its “model”. In recent years, he has shifted to the aftermarket and sales to the sales and after-sales service And re-transformation, product competition to the deepening of competition in products and services under the background of Yongda to provide manufacturers “heart ” products “temptation ” service; from causing consumers to pay full attention to consumption