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不久前,央视动画责任有限公司等十家动画制作机构和央视少儿频道等十大动画播出机构联合发出倡议,号召全行业承诺不制作、播出暴力失度、语言粗俗的动画片。《喜羊羊》、《熊出没》两部动画片被点名,因两片存在暴力失度、语言粗俗问题。动画片主要受众为3~14岁的儿童,他们有以下心理特点:首先,记忆力强大,甚至过目不忘。他们会轻易记住动画片中一些粗鲁的语言,并且立即应用到生活中;其次,模仿能力强,特别是对动作的模
Not long ago, CCTV Animation Co., Ltd. and other ten animation agencies and the CCTV Children’s Channel and other top ten animation broadcasters jointly issued an initiative called on the industry’s commitment not to make, broadcast violent loss, vulgar language cartoon. “Pleasant Goat”, “bear” two cartoons were named, due to the existence of two violent loss, vulgar language issues. The main audience for the animation for children aged 3 to 14, they have the following psychological characteristics: first of all, memory, even never forget. They will easily remember some of the rude words in the animation and apply them immediately in their lives. Second, they have a strong ability to imitate, especially in motion