“必读性”一词眼下已成为传媒界尤其是报界耳熟能详的新闻用词。必读性,顾名思义,是指报纸具有的吸引读者不得不阅读的品质。必读性与可读性、耐读性相比,它对读者的影响强度最大,并且这种影响具有明显的主动性和进攻性。读者对必读性强的报纸,好似素有品茶嗜好的老者,一日不饮便感到浑身不自在。必读性是对报纸的高层次的要求。它的意义不仅仅在于反映了报纸的一种品质,更在于它代表了报纸的发展方向,也代表了报纸从业者的一 The word “readability” has now become a news item well-known to the press, especially to the press. Readability, as the name suggests, refers to the quality newspapers have to attract readers to read. Readability and readability, readability compared to the reader, it has the strongest impact, and this effect has obvious initiative and offensive. Readers of reading newspapers, like the taste of old tea tastes, do not drink one day they felt uncomfortable. Readability is a high-level requirement for newspapers. Its significance lies not only in reflecting the quality of a newspaper, but also because it represents the direction of the newspaper and also represents a newspaper practitioner