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我国采用的是商标注册取得制,但商标法所要保护的并非注册商标本身,而是该注册商标蕴含的商誉以及区分商品或服务来源的功能。商标的价值需通过实际使用得以实现,注而不用的商标背离了商标法的基本价值,商标法设立不使用撤销注册商标制度,就是为了促进商标的商业性使用,减少商标囤积,推动商标资源的有效流通。商标权得以寻求司法保护,也是基于使用所产生的商业利益和市场识别功能。对于因不使用已被撤销的商标,由于其自始至终未发挥商标的功能和价值,权利人对该商标不享有可保护的实质性利益,故对此类商标无需给予追溯性司法保护。
Our country adopts the trademark registration system, but the trademark law should protect not the registered trademark itself, but the goodwill contained in the registered trademark and the function of distinguishing the source of goods or services. The value of a trademark shall be realized through actual use. The unused trademark deviates from the basic value of the trademark law. The establishment of a trademark law not to use the system of revoking a registered trademark is to promote the commercial use of the trademark, reduce the trademark hoarding and promote the trademark resource Effective circulation. Trademark rights seek protection of the judiciary, but also on the basis of the business benefits and market recognition functions that result from the use. For not using the trademark that has been revoked, the right holder has no protective and substantive interest in the trademark because it has not played the function and value of the trademark from beginning to end. Therefore, there is no retroactive judicial protection for such trademark.