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近年来,随着高校招生的激烈竞争,各大高校纷纷加大宣传力度,而高校的门户网站就是最激烈竞争宣传平台之一,比如,清华、人大、武大的女神们,都是在各高校的门户网站上显示出来的,但是,高校门户网站不仅肩负着重要的对外宣传职责,更重要的是要满足日常师生管理的需求,文章以高校门户网站的建立原则为分析出发点,对高校门户网站的总体设计和规划进行客观分析,从而为高校门户网站的完善提供一定的借鉴。
In recent years, with the fierce competition in college enrollment, major universities have stepped up publicity efforts, and college portals is one of the most fierce competition for publicity platform, for example, Tsinghua University, NPC, Wu big Goddess who are in various colleges and universities However, college portals not only shoulder important external propaganda duties, but more importantly, they need to meet the needs of teachers and students daily. The article analyzes the starting point of the establishment of university portals, The overall design and planning of the website carries out objective analysis, so as to provide some reference for the improvement of the university portal website.