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2012年1月,“感动中国”迎来了自己的第十个年头。可以说,“感动中国”是CCTV作为新闻媒体,站在一个较高的起点与平台,推出的一系列正面宣传,比较成功地实现了对某种价值观的倡导,并帮助塑造了国家的主流意识形态。但是在评选过程中,由于其正面宣传的属性,在某种程度上造成了对新闻价值的破坏,引起观众的不满,甚至产生对节目组的质疑。为此,在众多质疑声中,本文从三个方面分析了其新闻价值的建构。
In January 2012, “Touching China” ushered in its tenth year. It can be said that “moving China ” is CCTV as a news media, standing on a higher starting point and platform, launched a series of positive propaganda, more successfully achieved the advocacy of certain values and helped shape the national Mainstream ideology. However, during the selection process, due to its positive publicity attributes, to a certain extent, the destruction of the news value has been caused, which has aroused the dissatisfaction of the audience and even challenged the program groups. For this reason, in many voices of doubt, this article analyzes the construction of its news value from three aspects.