幼儿园应该说是一个特殊的消费市场,孩子选择哪所幼儿园由家长决定,因此,吸引家长就是赢得生源。如何适应社会和家长的需要,为幼儿园求得可持续发展,成为众多幼儿园管理者的研究课题。我园根据《幼儿园教育指导纲要(试行)》的要求,以幼儿的发展为本,从以下几方面调整竞争策略,提高办园品位,带来了良好的效益。 Kindergarten should be said that a special consumer market, the child chose which kindergarten parents decided, so to attract parents is to win students. How to adapt to the needs of society and parents, kindergarten for sustainable development, many kindergarten managers become the research topic. According to the requirements of “Guidance Outline for Kindergarten Education (Trial)” and based on the development of early childhood education, I Park has brought good benefits from adjusting competition strategies and improving the quality of office gardens in the following aspects.