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34套——国家广电总局数日前又低调批准了一批付费广播影视频道的开通,日前付费频道总量已达34套,其中电视27套,广播频率7套。58家——中国广告协会近日评出58家广告经营单位为2003年度广东省广告行业精神文明先进单位,《广州日报》广告处作为广州地区惟一一家媒体广告经营单位获得该项殊荣,并被推荐参加全国广告行业精神文明先进单位评比。 2亿元——《新快报》成为广州第4份广告营业额收入超2亿元的平面媒体。根据北京新生代市场调查机构对广州读者的最新调查,《新快报》已以27%的市场占有率成为白领、中产阶级这一分众市场的第一品牌。
34 sets - A few days ago, SARFT approved a number of paid radio and television channels. The total number of paid channels reached 34 sets recently, including 27 sets of television sets and 7 sets of broadcasting frequencies. 58 - China Advertising Association recently rated 58 advertising units as the 2003 Guangdong Province, the advertising industry advanced unit of spiritual civilization, “Guangzhou Daily” advertising as the only media advertising unit in Guangzhou won the award and was recommended Participate in the national advertising industry advanced units of spiritual civilization appraisal. 200 million yuan - “Express” to become the fourth Guangzhou advertising revenue over 200 million yuan print media. According to the latest survey conducted by the Beijing Cenozoic Market Research Institution in Guangzhou, New Express has become the No. 1 brand in white-collar, middle-class and secondary markets with 27% market share.