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从产品系列引进到品牌口号变化,奥迪A6L重塑形象,以捍卫其在中国高档C级轿车市场的发言权13351辆,这是奥迪A6L在2013年8月的新车上牌数字,较去年同期增长24%,继续担当中国高档C级轿车市场领跑者的角色。这样的结果尽管不算出乎意料,但仍旧让人感叹,四环品牌的“王者”地位实难撼动。时间可以追述到2012年3月28日晚。在新一代奥迪A6L的发布会现场,几位受邀参加表演,或者上台受访的嘉宾都被主持人问了同一个问题:你觉得什么人会买这款车?他们的答案
From introduction of product series to change of brand slogan, the Audi A6L remodeled its image to defend its 13351 vehicles in China’s high-grade C-class sedan market, which is the new car’s license plate number of the Audi A6L in August 2013, an increase of 24 over the same period of last year %, Continue to play the role of the leader in China’s high-end C-class sedan market. Although this result is not surprising, but still people sigh, ring brand “king” status is hard to shake. Time can be traced to the evening of March 28, 2012. In the new generation of Audi A6L conference site, several invited to participate in the performance, or the guests interviewed by the host were asked the same question: Who do you think will buy this car? Their answer