对于企业经营者而言,如何跟上潮流的发展是永远不可忽视的命题之一。由于市场、技术及消费趋势的变迁,企业的营销环境也在随之发生着变化,并且,这些变化往往蕴含在一定趋势之中。这要求企业必须根据变化后的世界重新考虑自己现在所处的位置。因此,经营者必须要对周围的环境保持警觉。“悲惨 For enterprise managers, how to keep up with the trend of development is one of the propositions that can never be ignored. Due to changes in market, technology, and consumer trends, the marketing environment of companies is also changing. And these changes are often contained in certain trends. This requires companies to reconsider their current location based on a changed world. Therefore, operators must be alert to the surrounding environment. ”tragic