在国内激光打印机的主流商业应用市场上,惠普公司无疑是其中的佼佼者;但在彩色激光打印机领域,惠普公司以前并没有很大的优势。但依托在传统商务激光打印机方面的优势,惠普公司在今年的国内市场上取得了很好的市场业绩,彩色激光打印机市场份额超过了50％。惠普公司的刘颖女士指出,虽然惠普公司在表面上是刚刚进入这一市场,但惠普公司在判断客户需求等方面比其他公司更有优势,这是惠普在主流商业应用领域成功的基础,它同样可以保证惠普在其它打印领域内的成功。比如,在短版印刷这一IT与传统印刷相交接的领域,用户最关心的是使用成本,而在一些行业应用案例中,用户最关心的却是整体解决方案所能完成的功 Hewlett-Packard is undoubtedly one of the best in the mainstream commercial applications for laser printers in the country, but Hewlett-Packard did not have much of an edge in color laser printers. However, relying on the traditional business laser printer advantages, Hewlett-Packard in the domestic market this year has achieved good market performance, color laser printer market share of over 50%. Ms. Liu Ying of Hewlett-Packard pointed out that although Hewlett-Packard has ostensibly just entered this market, Hewlett-Packard has more advantages than other companies in judging customer needs and so on, which is the foundation of HP’s success in mainstream commercial applications. It The same can guarantee HP’s success in other areas of printing. For example, in the field of short-run printing, where IT meets traditional printing, users are most concerned with the cost of use. In some industrial applications, users are most concerned about the power that the overall solution can accomplish