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本文介绍了长沙市主要的“创新文化”旅游资源,指出长沙市发展“创新文化”旅游是城市名片设计、旅游业内涵发展及城市软实力提升的需要。提出了长沙市“创新文化”旅游开发的基本策略。“创新文化”旅游是指挖掘旅游资源中的“创新文化”元素,整合后进行开发的一种旅游形式。是以创新为主题的一种旅游方式。长沙市拥有丰富的“创新文化”旅游资源,非常适合进行“创新文化”旅游开发。一、长沙市发展“创新文化”旅游的意义(一)长沙市发展“创新文化”旅游是城市名片设计的需要如果把“选秀之都”、“娱乐之都”做为长沙市城市名片设计中的主要形象定位,会使得长沙市的形象显得肤浅而浮躁。城市名片设计中,应该有文化内涵,有特色。长沙市名片
This paper introduces the main “cultural innovation” tourist resources in Changsha City. It points out that the development of Changsha City “innovation culture ” tourism is the need of city card design, tourism connotation development and urban soft power improvement. Proposed Changsha city “innovation culture ” the basic strategy of tourism development. “Innovative culture ” Tourism refers to digging tourism resources in the “innovative culture ” element, integrated after the development of a form of tourism. Is based on the theme of innovation as a way of traveling. Changsha City is rich in “innovative culture” tourist resources, ideal for “innovation culture” tourism development. First, the development of Changsha City “innovation culture ” significance of tourism (a) Changsha development “innovation culture ” tourism is the need of city card design If “the capital of the draft”, "entertainment capital Changsha city card design as the main image of the city will make the image of Changsha appear superficial and impetuous. City card design, there should be cultural connotation, distinctive. Changsha City card