翻阅《乔布斯传》,读到一段“苹果”的营销哲学。其中强调三点:一是共鸣(empathy),二是专注(focus),三是灌输(impute)。乔布斯说,一个伟大的工程师,只有和一个伟大的营销人员合作,才可能被世人所铭记。就连“苹果”这样追求极致体验的公司也如此讲究营销,可见营销在一个企业成功背后的意义。作为一名教师,特别是一名班主任,深深感受到教育何尝不需要营销呀!如果其营销思想能为我们所 Read “Steve Jobs Biography”, read a paragraph “Apple ” marketing philosophy. Emphasis is placed on three things: one is empathy, the other is focus, and the third is impute. Jobs said that a great engineer, only with a great marketing staff, may be remembered by the world. Even companies like Apple that pursue the ultimate experience are so particular about marketing that the implications of marketing behind an organization's success. As a teacher, especially a class teacher, deeply feel that education does not need marketing! If its marketing ideas for our