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《晚霞情》是辽宁省朝阳广播电视台于2002年5月1日开办的一档老年节目,至今经历15年岁月听众群依然在不断扩大。在对老龄化社会的担忧与讨论渐盛的今天,老年节目如何办好、如何可持续发展?《晚霞情》的成功对老年广播节目有何启示?本文对此进行了回顾思考。
“Sunset Love” is an old-age program run by Chaoyang Radio and Television Station of Liaoning Province on May 1, 2002. The audience of 15 listeners has been expanding continuously for 15 years. How can the program of the elderly run well and how sustainable development can be achieved when the concerns and discussions about the aging society are getting prosperous? What is the revelation of the success of the “sunset mood” to the program of the elderly? The paper reviews the issue.