创新是红色旅游持续发展的重要推动力。红色旅游创新即包括在观念、产品、市场、技术、管理和教育培训等方面的创新,也包括构建完善的制度体系保障创新。为促进红色旅游创新发展,要适时对包括个人、企业、区域和国家四个层面进行红色旅游创新能力测评,进而寻求多方路径提升红色旅游创新能力。 Innovation is an important driving force for the sustainable development of red tourism. Red tourism innovation includes innovations in concepts, products, markets, technology, management and education and training, as well as building a sound institutional system to safeguard innovation. In order to promote the innovation and development of red tourism, it is necessary to measure and evaluate the innovation of red tourism at four levels including individuals, enterprises, regions and countries in a timely manner so as to seek a multi-pronged approach to enhance the innovation capability of red tourism.