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【创课缘起】在网上无意中看到“黑人牙膏”的广告。广告中一个黑人小伙子虽心地善良,却屡屡被人误会,觉得做好人真难,于是他躺在牙刷上,化身成了一截牙膏,画面上出现“黑人牙膏”的宣传语:“做不成好人,就做一支好牙膏吧。”真为这样的创意叫绝。同时,眼睛一亮,创意广告,故事简短,却运用了讲故事的许多技巧,比如对比,悬念,夸张,出人意料的结尾,精彩的广告宣传语等,何不拿到作文课上,让孩子们
[Origin]] created a class on the Internet inadvertently see “black toothpaste ” ads. Advertising a black guy, though kind-hearted, but often misunderstood, feel good people really hard, so he lay on the toothbrush, avatar became part of the toothpaste, the screen appears “black toothpaste ” slogan: “ To be a good person, make a good toothpaste. ”" It’s such a creative idea. At the same time, the eyes lit up, creative advertising, short stories, but the use of many of the skills of storytelling, such as contrast, suspense, exaggeration, unexpected ending, wonderful advertising slogans, why not get the composition class, let the children