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随着计算机软硬件技术和信息技术的迅猛发展,作为计算机尖端应用的虚拟现实技术已经广泛应用到生活中的各个领域,如房地产、医学、娱乐、教育、购物、城市规划等。虚拟现实技术在工业设计中的应用使得工业设计的理论和方法发生了革命性的变化,本文重点论述了虚拟现实技术在产品开发设计流程中的应用,从产品开发设计初期的概念设计到后期的市场推广,虚拟现实技术的应用大大缩短了新产品开发的周期,提高了工作效率,降低了生产成本和研发成本,未来产品设计的发展必将越来越依赖虚拟现实技术。
With the rapid development of computer hardware and software technology and information technology, virtual reality technology, which is the most advanced computer application, has been widely applied in all fields of life, such as real estate, medicine, entertainment, education, shopping and urban planning. The application of virtual reality technology in industrial design has revolutionized the theory and method of industrial design. This article focuses on the application of virtual reality technology in the process of product development and design. From the conceptual design in the early stage of product development and design to the later Marketing, virtual reality technology greatly shortens the cycle of new product development, improve work efficiency, reduce production costs and R & D costs, the future development of product design will increasingly rely on virtual reality technology.