根据我们的经验，客户关系管理的实现，可从两个层面进行考虑。其一是向这种新的管理模式提供信息技术的支持，其二是解决管理理念问题。其中，管理理念是客户关系管理成功的基础，而信息技术有利于提高客户关系管理工作的效率。 CRM系统具有的功能 　　在上一期中，我们已经简 According to our experience, the realization of customer relationship management can be considered from two aspects. One is to provide information technology support to this new management model and the other is to solve the issue of management philosophy. Among them, the management philosophy is the basis of the success of customer relationship management, and information technology is conducive to improving the efficiency of customer relationship management. CRM system has the function in the last issue, we have Jane