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企业与文化联姻。正在成为商界与企业界的热点。有谋略的企业家已将视野扩大到文化领域,千方百计将文化的社会效应转化为经济效益。通过一些实例,让我们来透视一下企业与文化相结合的正效应,以助于我们的企业家理解“企业与文化有着相辅相成的关系,企业要有文化作后盾才能真正强大”这个道理。
Corporate and cultural marriage. Is becoming a hot spot in the business community and the business community. Entrepreneurs with a strategy have expanded their horizons into the cultural field and have done everything possible to translate the social effects of culture into economic benefits. Through some examples, let’s take a look at the positive effects of the combination of business and culture to help our entrepreneurs understand that “business and culture have a complementary relationship, and that companies need to be backed by culture to be truly powerful”.