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中国移动通信的巨大市场昭示着其中蕴含的巨大商机,然而商机体现在哪里?中国的移动通信企业怎样才能更好地获得这些看得见又摸不着的商机?回望中国移动通信发展的历史,我们应该更加警醒。在第一代和第二代移动通信发展时期,中国移动通信的核心技术和设备完全被欧美厂商所控制,现在,第三代移动通信时代的到来给中国赶超世界水平提供了一个难得的机会。吸取教训、总结经验,洋为中用、博采众长,应为中国移动通信企业发展3G的重要策略之一。中国发展3G该学谁?2G时代叱咤风云的欧美手机厂商,在2.5G和即将到来的3G时代,已经被后来者日本手机厂商甩在了后面。日本厂商对中国3G手机市场的冲击力正在逐步增强,中国移动通信市场已经开始感受到来自日本企业冲击波的震撼。本期“特别策划”通过采访NEC、京瓷、松下以及NTTDoCoMo等日本企业,全面报道了日本企业在中国市场的发展历程,阐述它们成功的经验。
China Mobile’s huge market shows its huge business opportunities, but where is the business opportunities? How can China’s mobile communications companies better access these visible and inaccessible business opportunities? Looking back at the history of the development of China Mobile Communications, We should be more vigilant. In the first and second generations of mobile communications, the core technologies and equipment of China Mobile are completely controlled by European and American manufacturers. Now, the arrival of the third generation mobile communications era provides a rare opportunity for China to catch up with the world level . Draw lessons from the experience summed up, the foreign use, Bocaizhongzhong, should be one of the important strategies for the development of 3G in China’s mobile communications enterprises. 3G development in China who learn? 2G era of all-powerful European and American mobile phone makers in the 2.5G and the upcoming 3G era, has been behind the Japanese mobile phone manufacturers left behind. Japanese manufacturers on China’s 3G mobile phone market is gradually increasing the impact of China’s mobile communications market has begun to feel the shock from Japanese companies shock wave. In this issue, “Special Planning” covers the history of Japanese companies in the Chinese market by interviewing Japanese companies such as NEC, Kyocera, Panasonic and NTT DoCoMo, and expounds their successful experiences.