论文部分内容阅读
在完善的市场经济秩序中,企业必须想消费者之所想,急消费者之所急,召回制度恰好诠释了这一理念。近日,三星手机召回事件被炒的沸沸扬扬,对于这一事件的看法人们也莫衷一是。其实,国外成熟的大企业都有出现过召回行为,尤其以科技企业为最,大到看得见的产品缺陷,小到隐性的使用故障,都毫无例外的启动了召回机制,而这其中,越是知名大公司召回越积极,恰应了那句话:能力越大,责任越大。智能家居公司Nest召回烟雾探测器
In a perfect market economic order, enterprises must think what consumers think, urgently urgently needed by consumers, and the recall system precisely illustrates this concept. Recently, the Samsung cell phone recall was fired uproar, people’s views on this incident are also mixed. In fact, there are recalls that have taken place in large mature foreign enterprises. In particular, the scientific and technological enterprises are the most visible and visible product defects, with small to implicit failure to use, all of which have launched the recall mechanism without exception. Among them, the more well-known large companies recalled the more active, just fit that sentence: the greater the capacity, the greater the responsibility. Nest, a smart home company, recalls smoke detectors