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信息时代的到来，使得产品上市时间成为影响企业竞争力的第一要素。充分应用成熟产品资源实施变型设计对企业加快产品开发，快速响应市场和用户定单具有重要意义。变型设计是企业设计活动过程中的一种合理化要求，但是传统的基于图纸的重用方法是手工设计方法的延续，没有从根本上改变设计的落后状况，为了充分利用信息技术，提出了一种旨在加快产品开发的基于产品模型的变型设计策略，并以一个实例详细论述了产品模型的建立和组织方法。
The advent of the information age, making the product time to market become the first element affecting the competitiveness of enterprises. The full application of mature product resources to implement variant design enterprises to accelerate product development, rapid response to market and user orders is of great significance. Variational design is a rationalization requirement in the process of enterprise design activities. However, the traditional paper-based reuse method is a continuation of the manual design method. It does not fundamentally change the backwardness of the design. In order to make full use of information technology, In order to speed up product development based on product model variant design strategy, and an example of a detailed discussion of product model establishment and organization method.