毫无疑问,商超卖场是出货能力最强的终端。商超在产品品牌的成长过程中具有巨大的魔力,成功的商超运作能帮助产品快速地树立品牌形象,提升品牌价值。因此,借助超市,打造品牌,是众多中小品牌挤破头也要进商超的初衷。案例呈现: 2007年,杨某开始自己代理产品,经过一个月的初步考察之后,决定将自己的第一步棋押在饼干行业。他加盟做了福建 There is no doubt that supermarkets is the most capable terminal shipments. Super business in the growth of the product brand has a huge magic, the successful operation of super-business can help the product quickly establish a brand image and enhance brand value. Therefore, with the help of supermarkets, brand building, many small and medium-sized brands have to break into the original intention to supermarkets. Case shows: In 2007, Yang began to proxy products, after a month of initial inspection, decided to move their first move in the cookie industry. He joined Fujian