企业文化是一种“软管理”方式,主要通过“软约束”和多种“软性”的管理方式,对职工进行管理和激励,与我国企业传统思想政治工作有着天然的亲和力。以企业文化为切入点,在营造企业文化氛围、树立企业形象、锤炼企业精神之中贯穿思想政治工作,是一条加强和改进思想政治工作的有效途径。 Corporate culture is a way of “soft management” that manages and motivates employees mainly through the management of “soft constraints” and a variety of “softness”. It has the same advantages as the traditional ideological and political work in our country Affinity. Starting from the corporate culture, it is an effective way to strengthen and improve ideological and political work throughout the ideological and political work of creating a corporate culture, establishing a corporate image, and tempering entrepreneurship.