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6月22日,总部设在英国的伟视捷(Vizeum)广告公司在北京东方君悦酒店举行了中国公司开业典礼从而宣告了一个全球性的广告挑战者来到中国。伟视捷全球首席执行官Eric Drancourt先生、伟视捷亚太区区域总监Roger Winter先生、伟视捷中国北京公司总经理周艾翎女士在开业典礼之后,接受了本刊记者的采访。伟视捷广告公司于2003年6月在欧洲成立,隶属于欧洲最大媒体集团——安吉斯媒体集团,它是一间将“动机”运用到媒介策略中的媒介策划公司。伟视捷成长十分迅速,成立之初在12个国家设有17间办公室,短短两年之间,伟视捷的业务网络已横跨欧洲及亚洲,在35个国家和地
On June 22, Vizeum, a UK-based advertising company, opened a Chinese company at Grand Hyatt Beijing to announce the arrival of a global advertising challenger to China. Mr. Eric Drancourt, Global CEO of VST, Mr. Roger Winter, Regional Director of VST as Asia Pacific, and Ms. Zhou Yiling, Managing Director of VST as the Beijing office of China accepted the interview of our correspondents after the opening ceremony. Founded in June 2003 in Europe and affiliated with the largest media group in Europe, the Anjis Media Group, VisionVision Advertising is a media planning company that uses “motivation” in its media strategy. With its rapid growth, Visec has 17 offices in 12 countries since its inception. Within just two years, Visec’s business network has spanned Europe and Asia in 35 countries and regions