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随着中国期刊业的发展,出现了很多知名的期刊品牌。当然一本好的期刊不仅要注重其内容的丰富,同时应该更加注重期刊的装帧设计。装帧风格的延续性是一本成功的期刊必须所必备的,但是期刊装帧设计风格的延续性并未得到大多数从业者的重视,本文对一些期刊缺乏延续性的问题进行了分析,并给出了相应的对策,通过对知名杂志的装帧风格延续性的探究,为加强我国期刊装帧设计中延续性的建设指明方向,进而创立更多知名的品牌刊物。
With the development of China's periodical industry, many well-known periodical brands have emerged. Of course, a good journal should not only pay attention to the richness of its content, but also pay more attention to the design of the journal binding. The continuity of the binding style is a must for a successful journal, but the continuity of the journal binding design style has not been paid much attention to by most practitioners. This article analyzes the problems of lack of continuity of some periodicals and gives In order to strengthen the continuous construction of periodical design in our country, I pointed out the direction of further construction of well-known magazines through the exploration of the continuity of the well-known magazine style, and then created more famous brand publications.