论文部分内容阅读
作为一个在资本市场上呼风唤雨的IT巨人,e龙在营运市场上却步履蹒跚。在旅游电子商务市场自2004～2007年高达5倍增幅的背景下,e龙缘何成为业内典型的“失败”案例?
As an IT giant who does anything they can on the capital market, eLong falters in the market. In the context of the tourism e-commerce market up to 5 times the increase from 2004 to 2007, why e-edge become a typical “failure ” case in the industry?