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媒体的价值在何处?媒体的作用就像一把双刃剑,既可以把广告效果无限放大,也可以使广告效果微乎其微。选好一个媒体,选对一个媒体,无论对掏大把银子的广告主来说,还是对为广告创意殚精竭虑的广告公司来说,都是无法不重视的一环。
Where is the value of the media? The role of the media is like a double-edged sword, which can both amplify the effects of advertising and minimize the impact of advertising. Choosing the right media and selecting the right media is an irreplaceable part for advertisers who dig up a lot of money or advertisers that are brave about ad creative ideas.