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主流价格理论是均衡价格理论,其特征是重视交易各方对物(商品或服务)的评价,忽视了交易中人与人关系的评价对商品和服务价格的影响和决定作用,故现有价格理论见物不见人。价格在交易中实现,交易是物的交换,更是权利的转移。因此,交易中的价格不仅应该包含物的因素,还应该包含人与人之间关系(交易对象和产权)的因素。交易各方不仅仅考虑到了生产成本(效用),而且,他还会考虑到交易中所处的地位(交易的环境)和交易的产权的类型和数量,交易中的价格是生产成本(效用)、交易成本和产权的综合。
Mainstream price theory is equilibrium price theory, which is characterized by emphasis on the evaluation of goods (goods or services) by all parties involved in the transaction and ignores the influence and decision-making role of the evaluation of the relationship between people in the transaction on the prices of goods and services. Therefore, the existing price Theory see things disappear. Price in the transaction, the transaction is the exchange of things, but also the transfer of rights. Therefore, the price of the transaction should not only include the material factors, but also include the relationship between people (transaction object and property) factors. The parties to the transaction not only take into account the cost of production (utility), but also take into account the position in the transaction (the environment in which the transaction was made) and the type and amount of ownership of the transaction, the price in the transaction being the cost of production (utility) , Transaction costs and property rights.