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《直销管理条例》(以下简称“条例”)的颁布, 无疑是中国直销发展史上的一个里程碑。但除了媒体对这个被人们等待了多年的条例进行了声势浩大的宣传之外,业界并没有为之欢呼雀跃,反而平添了诸多惶恐与埋怨。中国市场的直销企业们,在不冷不热的面具下,内心又是如何考虑的呢?本刊联系了不少企业主,但几乎皆是回避。久闻业内有一个敢讲真话的人——瓜拿纳董事长张华。在本刊几次邀请下,与我们有了一个简单而深刻的交流……
The promulgation of the “Direct Management Regulations” (hereinafter referred to as the “Regulations”) is undoubtedly a milestone in the history of direct selling in China. However, apart from the media’s massive promotion of the ordinance which has been waiting for many years, the industry has not cheered it. It has added tremendous fear and blame. Direct selling companies in the Chinese market, in the lukewarm mask, the heart is how to consider it? Articles contacted a lot of business owners, but almost all are to avoid. Long heard the industry there is a dare to tell the truth - Guanaana chairman Zhang Hua. With a few invitations in this magazine, I had a simple but profound exchange with us ...