传统出版社与民营书企之间存在着合不来离不开的复杂关系,其实合作是现阶段对两种出版机构都有利的一种模式,传统出版社有自己不可取代的地位,民营书企也有自己的特点,怎样能做到双赢,那就需要双方能够换位思考,吸取对方的优点弥补自己的不足,这样才能在激烈的市场竞争中创造出畅销书。 There is a complex relationship between traditional publishing houses and privately owned booksellers. In fact, cooperation is a mode favorable to both publishers at this stage. Traditional publishing houses have their own irreplaceable status. Private booksellers also have Own characteristics, how can we achieve a win-win situation, then we need both sides to empathy, to learn from each other’s advantages make up their own deficiencies, so as to create a best-selling book in the fierce market competition.