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《哥斯拉》这类影片,往往投射了一定时代,一定社会的集体恐惧。恐惧的对象,可能是外部的威胁,也可能是内在的心理恐惧。新片《哥斯拉》(Godzilla)16日在北美上映,已经是该系列影片的第31部。随之而采的议论充斥了媒体各个角落。其中最有趣的,是菲亚特的植入广告。夏季大片一向是汽车厂家推广产品的理想窗口。然而,《哥斯拉》不像《变形金刚》或《007》,不是那种几乎不加掩饰的汽车片,所以必须靠机智取胜。银幕上的巨兽吞噬了若干辆菲亚特Cinque Cento(意大利
Such films as “Godzilla” often project a collective fear of a certain period and society. The object of fear, may be an external threat, it may be internal psychological fear. The new film “Godzilla” (Godzilla) released in North America on the 16th, is already the first of the series of 31 films. The ensuing argument flooded the media. One of the most interesting is the Fiat implanted ads. Summer blockbuster has always been an ideal window for car manufacturers to promote their products. However, “Godzilla” unlike “Transformers” or “007”, is not the kind of almost unabashed car film, so you must win by surprise. The monster on the screen swallowed several Fiat Cinque Cento (Italy