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市场如战场。在竞争日趋激烈的形势下,既需要运筹帷幄的厂长经理,也需能征善战的营销人员。企业的生存、发展、腾飞无不与他们的决策、精明、胆略休戚相关。江苏盐城市大冈镇的省级大龙集团到1994年底共开发出拉绒坯布、竹节牛仔布、工业用布、仿真丝绸等五大系列48个品种的新产品,其畅销率达100%,覆盖全国各大中城市,拥有合同购销单位400多家。去年实现产值1.2亿元,销售1.18亿元,利税850万元。企业先后被国家计经委、农业部、经贸委、财政部、人行、农行六大部委联合评为“贸工农”出口商品基地、国家中型企业和省最佳经济效益企业。
Market such as the battlefield. In an increasingly competitive environment, both need to strategize the factory manager, but also to be able to levy a marketer of marketers. Business survival, development, take-off with all their decisions, shrewd, courageous and relevant. By the end of 1994, the provincial-level large dragon group in Dagang Town, Yancheng City, Jiangsu Province, developed a total of 48 new varieties of products in five major series: brushed gray fabric, bamboo denim fabric, industrial fabric and artificial silk, with a best-selling rate of 100% Covering all major cities in the country, with more than 400 contract purchase and sale units. Last year, the output value of 120 million yuan, sales of 118 million yuan, profits and taxes 8.5 million yuan. The enterprise has successively been appraised as the export commodity base of “workers and peasants and farmers”, the national medium-sized enterprise and the best economic benefit enterprise of the province by the six ministries and commissions of the State Planning and Economic Commission, the Ministry of Agriculture, the Economic and Trade Commission, the Ministry of Finance, the PBOC and the Agricultural Bank of China.