楼梯广告以其特别的发布位置决定了它在引起受众注意方面显而易见的优势，公众只要上楼，就要通过楼梯，这种广告效应，既方便又自然，广告的成功率比较高． Staircase advertising, with its special place of release, has its obvious advantages in attracting the attention of the public. As long as the public goes upstairs, they have to go through the stairs. This advertising effect is both convenient and natural, and the advertising success rate is relatively high.