只有在明确了经销商的定义、功能、作用和地位的基础上,才能编制出能够准确地体现国际营销策略的合同书,才能避免以后发生纠纷。可以说,如果能够订立这样的一份合同,那么就等于交易成功了一半。为什么这样说呢?因为选择经销商是一项很困难的事。在实际操作中,我们很难甚至不可能先选择若干候选人,分别向他们发送合同书草案,然后将其中最能满足合同要求的外商作为正式的合同对象。 Only in a clear definition of the dealer, function, role and status, based on the ability to prepare a contract accurately reflect the international marketing strategy, in order to avoid future disputes. It can be said that if such a contract can be concluded, it would have been half the deal. Why do you say this? Because the choice of dealers is a very difficult task. In practice, it is difficult or even impossible for us to select a number of candidates first, send them a draft contract respectively and then formalize the contract with the foreign parties that best meet the contractual requirements.