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基于当今社会、经济、文化以及出版业发展现状,文章从数字化是出版业的发展趋势、融合是数字时代的主色调、产业化是出版业的发展方向三个方面论证了传统出版的数字化转型与融合发展的必要性,以期为业界同人提供有益思考,为出版行业健康、有序、快速发展贡献力量。
Based on the present development of society, economy, culture and publishing industry, digitalization is the development trend of the publishing industry. The integration is the main color in the digital era. The industrialization is the development direction of the publishing industry. Demonstration of digital transformation of traditional publishing and Integration of the development of the need to provide colleagues in the industry to provide useful thinking for the publishing industry to contribute to the healthy, orderly and rapid development.