“有两种东西可以带来好运,一种是训练有素,另一种是吃苦耐劳。”这句妙语促使球星齐达内成了亿万人心目中的英雄,也促使他担任了足球世界杯新贵法国队的队长,并被评为国际足联“年度最佳球员”。齐达内的声名来源于他高超的球技,还因为他凭藉坚强的意志从贫穷的家庭社会背景中成长为一名足球巨星。齐达内,一个来自北非移民家庭的儿子,出生于当时充满着暴力和犯罪的马赛,他是“挫折出英雄”的典型,向人们展示了勇于向阶级和文化差别挑战的胆魄。如今,齐达内已经成为世人尤其是年轻人学习的楷模。但更为重要的一点是,由于他的成功,由于他是人们心目中的英雄,对他的赞助商一-adidas公司而言,齐达内完全成了“价值”和“成功”的代名词。近年来,人们越来越希望通过接受和模仿体坛巨星的生活方式以表达他们对英雄们的敬慕之情。随着生活水平的日新月异,人们开始追求更高的理想,人们坚信凭借训练有素和吃苦耐劳可以实现自 “There are two things that can bring good luck, one is well-trained, and the other is hard-working. ” This remark prompted the star Zidane became the hero of billions of people, also prompted him to FIFA World Cup upstart French team captain, and was named FIFA “player of the year ”. Zidane’s reputation comes from his superb skills, but also because of his strong will to grow from a poor family social background into a football star. Zidane, a son from North African immigrant families, was born at that time full of violence and crime in Marseille, he was “frustration Heroes ” typical, to demonstrate the courage to challenge the courage of class and cultural differences. Today, Zidane has become a role model for the world, especially for young people. But more importantly, because of his success, since he is the hero of people’s minds, Zidane completely became “value ” and “success ” for his sponsor, Adidas, "Synonymous. In recent years, people are increasingly looking to express their admiration for heroes by accepting and imitating the lifestyle of sports stars. With the ever-changing standard of living, people are beginning to pursue higher ideals. People are convinced that by virtue of their well-trained and hard-working life,