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传统媒体要寻找差异化的创新模式,并提升内容品质;新媒体则要建立统一化的评估语言,以融入大媒介评估体系。在两种力量的作用下,中国媒体格局正在发生快速而深刻的变化。
Traditional media should seek differentiated innovative models and improve the quality of content. New media should establish a unified evaluation language to integrate with the media evaluation system. Under the influence of the two forces, the Chinese media landscape is undergoing rapid and profound changes.