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有资料统计，一般的企业寿命在3～5年，而双星今年己经80岁，成为商战中的不落之星；一般的企业家，在位时间5～15年，而企业家汪海在“一把手”的位子上己经坐了27年。去年，双星的3万名员工集体自发“奖”给汪海“终身总裁”的位子，汪海成为中国企业家中稀有的“不倒翁”。“有形资产运作惊心动魄，无形资产运作波澜壮阔”，经济大潮中，“双星”不落的秘密是什么？
According to statistics, the average company’s life expectancy is 3 to 5 years, and double star has already been 80 years old this year and has become an unsatisfactory star in the business warfare; general entrepreneurs are in place for 5 to 15 years, and the entrepreneur Wang Hai is It has been 27 years since the number one leader has sat. Last year, the 30,000 employees of Double Star collectively spontaneously “awarded” the seat of Wang Hai’s “lifetime president.” Wang Hai has become a rare “tumbler” among Chinese entrepreneurs. “The operation of tangible assets is thrilling and the operation of intangible assets is magnificent.” In the economic tide, what is the secret of the “double star”?