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2007年7月,随着中国总会计师协会副秘书长、中国总会计师杂志社社长兼总编刘丽君应邀作客北京电视台《名师讲坛》栏目主讲《〈红楼梦〉女性管理之道及对现代管理的启示》,京城迅速掀起了一场“红楼与管理风暴”。更被我国各大院校的著名专家和学者,誉为聚集才华和睿智、融合传统与现代、理论及实务兼容并蓄的“刘丽君现象”。被北京电视台誉为资深管理专家的刘丽君具有深厚的文化底蕴、卓越的管理实战经验,她通过对古今中外管理学典型案例的研究,形成了既继承传统“红学”研究成果、又大胆突破已有思维定势的独家观点:王熙凤是贾氏公司的常务副总经理兼总会计师?谁是贾氏公司的董事长?探春改革的积极意义何在?薛宝钗的管理的历史贡献何在?如何做一个好员工?怎样提高管理的执行力?这一切,都将在今年这个炎炎夏日里揭晓答案。讲座甫一播出,社会反响热烈,新华社、《人民政协报》、《中国妇女报》、《京华时报》、《新京报》以及《劳动午报》等各大媒体纷纷在显要位置给予了重点报道。应广大观众和读者的强烈要求,经讲师授权,《中国总会计师》杂志从2007年第7期起对讲座进行文字连载,以飨长期以来支持本刊的广大读者。
In July 2007, with the deputy secretary-general of China Institute of Certified Public Accountants and editor-in-chief of China Chief Accountant magazine Liu Lijun invited to attend the column of “Famous Teacher Forum” of Beijing TV Station, the keynote speech of “The Dream of Red Mansions” and the Enlightenment to Modern Management “The capital quickly set off a ” Red House and management storm “. But also by the famous experts and scholars of major institutions in our country, praised as ”Liu Lijun phenomenon “, which gathers talents and wisdom and integrates traditional and modern theories and practices. Liu Lijun, who is regarded as a senior management expert by Beijing Television Station, has profound cultural background and outstanding management experience. Through her research on typical cases of management at all times and in all countries, she has formed a bold breakthrough in her research achievement of inheriting the traditional ”Red Learning“ Has an exclusive view of thinking: Wang Xifeng is the executive vice president and chief accountant of Jia’s company? Who is the chairman of the company? What is the positive significance of exploration of spring? What is the historical contribution of the management of Xue Baochai? How to do? A good employee? How to improve the management of the execution? All this, will be announced this summer’s hot summer. As soon as the seminar was broadcast, the social response was enthusiastic. Major media such as Xinhua News Agency, People’s Political Consultative Conference, China Women’s Daily, Beijing Times, Beijing News and Labor Day Newswere all placed prominent positions Focus on the report. In response to the strong demand of the audience and readers, authorized by the lecturer, ”China Chief Accountant" magazine serialized lectures from No. 7 in 2007 to support the readers of this publication for a long time.