经济与文化相互渗透、相互融合的一体化趋势,被称为二十世纪末的“大浪潮”。这种互动共荣,尽管不是自今日始,但当经济向纵深发展,需要新的能量刺激的时候,文化便受到人们特别的青睐。不能说,要用文化来拯救经济,但文化的参与确能给经济发展注入新的、更大的、更持久的活力。这一点,已为众多名牌企业、名牌产品的长久兴盛,为 The trend of integration of economic and cultural mutual penetration and integration is called the “big wave” of the late twentieth century. Although not starting from this day, this kind of interactive and common prosperity is particularly favored by the people as the economy develops in depth and requires new energy stimuli. It can not be said that culture should be used to save the economy, but cultural participation can indeed inject new, bigger and longer-lasting vitality into the economy. This point, for many brand-name enterprises, brand-name products for the long-term prosperity