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AdView移动广告交易平台从年初的上线开始,除了已对接的十万余款APP,更对接数十款Hero APP,近10家SSP,接入DSP也已上升至35家,流量和广告主量级继续增大。目前,日均管理广告请求20亿PV,月均覆盖5亿终端用户,在交易量不断放大的基础上,采用大数据挖掘手段,根据LBS、用户喜好等持续提升用户匹配精度,对流量进行智能调度,更好的满足DSP多样化RTB竞价需求,以效果打造口碑,合作案例CTR远超行业平均水平,取得了不俗的表现,合作的案例覆盖了汽车、金融、化妆品、电商等。随着RTB采买比例的不断提升,给合作的媒体开发者提供了更好的
AdView mobile ad exchange platform from the beginning of the beginning of the year, in addition to docked hundreds of thousands of APP, more dozens of Hero APP docking, nearly 10 SSP, access DSP has risen to 35, traffic and advertisers Continue to increase. At present, the average daily management of advertising requests 20 billion PV, monthly coverage of 500 million end users, on the basis of enlarged trading volume, using big data mining means, according to LBS, user preferences continue to enhance user matching accuracy, traffic intelligence Scheduling to better meet the diverse needs of DSP RTB bidding, with the result to create a reputation, cooperation CTR far exceeds the industry average, and achieved good performance, the cooperation of the case covers the automotive, finance, cosmetics, e-commerce and so on. As RTB acquisitions continue to improve, it gives co-operative media developers a better look