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历经16天,举世瞩目的北京奥运会,终于在一场盛大的Party中落下帷幕。毫无疑问,无论奥运赞助商,还是非奥运赞助商,在他们开展奥运营销和奥运传播时,背后都有公关人的影子。有人说,奥运给公关公司带来了前所未有的机遇,公关公司可以借助奥运平台服务更多的客户,使自己向国际化迈进一步;有人说,奥运使公关人多了一些了解世界的机
After 16 days, the world-renowned Beijing Olympic Games has finally ended in a grand Party. There is no doubt that both Olympic sponsors and non-Olympic sponsors have the PR people behind them when they carry out Olympic marketing and Olympic media. Some people say that the Olympic Games have brought about an unprecedented opportunity for public relations companies. Public relations companies can use the Olympic platform to serve more customers and make themselves one step closer to internationalization. Some people say that the Olympics make PR people more aware of the world